Tiffany LinCohort 1
This was the best investment I’ve made into my portfolio career. Truly a transformative and pivotal piece in my career journey.
The Portfolio Career Build Method
Turn yourinto a portfolio career that
deeply aligns with who you are.into a portfolio careerthat deeply aligns with who you are.
A six-week accelerator for smart, ambitious humans who want to build multiple income streams and gain full ownership over their time and life.
Cohort 3 is now full. Our next cohort will kick off in 2027.
You’ve always known you were capable of more.
Of doing more than one thing, following more than one path and earning from more than one place.
But for years you were told to do the opposite. To niche down, pick a lane, stay focused, stay small.
And for a while, you listened. You studied, got the job, landed the promotion, climbed the corporate ladder and finally nabbed the shiny title you’d been working towards for years.
But the feeling of building something of your own never went away. If anything, it's grown stronger. As AI disrupts the job market, you've started to realise that tying your whole livelihood to one employer, one title or one income stream is the riskier path.
So this year, you’ve decided to finally stop thinking and start building.
But every time you try to move things out of your head and into the world, you stumble.
You can't quite articulate what you do, or who it's for, or what your value is, or how to price it. You start writing a LinkedIn post and then abandon it halfway through because you don't know what you’re trying to say. You think about shooting your shot but have no clue who to reach out to, or what to ask, or how to sell...so you do nothing.
You tell yourself you'll figure it out next quarter, after the big project wraps, once the kids start school, when work calms down, when you have more free time, when you feel more qualified, more confident, less scared.
But what if there was another way?
Introducing...
The Portfolio Career Build Method
A live group program built on one idea: that the most fulfilling, resilient careers are structured not as ladders, but as webs of skills, income streams and points of leverage that interweave, connect, reinforce each other and change.
01
One idea
Your career becomes stronger when it's designed as an ecosystem of skills, income streams and points of leverage that work together, as opposed to relying on one thing.
02
Two outcomes
Create long-term security by reducing your dependence on one skillset, income stream or employer, while building a career that allows you to express who you really are.
03
Six weeks
You'll learn a repeatable method for creating, testing, launching, iterating and scaling new income streams.
04
Use it for life
Learn the method once, then return to it every time you want to test a new offer, launch a new direction or evolve the way you work.
Claire TimmonsCohort 2
The Build Method gave me the confidence, structure and system to back myself through consistent steps rather than waiting for a moment of readiness that was never going to come.
Is this for me?
It's for you if…
- You're in a full-time job and want to build a second income stream on the side or transition into independent work
- You've just started building your portfolio career and want to create something diversified and sustainable
- You've been made redundant, are on parental leave, or are taking a sabbatical, and you're thinking about what's next
- You've got range and are done being told to "pick one thing"
- You don't want your livelihood to depend on one employer or salary
It's not for you, if…
- You're comfortable relying on one employer and a single salary, and aren't concerned with future proofing your career
- You don't care about uncapping your earning potential
- You want quick wins or quick fixes
- You want a cruisey learning experience that requires minimal work
- You don't want to meet new people, share your ideas or put yourself out there
The curriculum
01
Foundation
Map your assets
The program kicks off with a foundational framework for understanding how portfolio careers are designed and grown. You'll learn how to map your skills, experience and value as an interconnected system, and start identifying potential income streams you could build.
Assignment
Complete a directed audit of your existing skillsets, proof points, assets, emerging curiosities and the problems you want to solve. This is the starting point for everything you’ll build over the coming weeks.
02
Monetisation
Build your offer
We start with a bird’s eye view by mapping your full offer architecture across verticals, tiers and delivery models; from entry point offers that start relationships to premium engagements that anchor your income. From there you’ll identify your highest priority offer and design it from the ground up.
Assignment
You'll build a compelling offer and identify who it’s for, the problem it solves, how it’s delivered and how it’s priced (time based or value based).
03
Narrative
Write your story
A powerful narrative makes your portfolio, no matter how fragmented, feel intentional. This week you'll write your personal story (the narrative that explains who you are, where you came from and what drives you) and your offer story (the narrative that speaks to the problem you solve and why you're the right person to solve it). You’ll also find the thread that runs through everything you do.
Assignment
You'll write your personal story (the foundation for your LinkedIn about section, your website bio and how you introduce yourself in conversations) and your offer story (the copy for your offer page, outreach emails and prospect conversations).
04
Outbound
Kickstart your sales
Outbound is all about creating opportunities by putting yourself in front of the right people. You'll learn how the full sales cycle works: from building a hit list, to crafting thoughtful emails and DMs, running discovery calls, nurturing leads, developing proposals, negotiating and converting. Then you’ll get out there and start talking to people!
Assignment
You'll build your hit list, write and send your first outreach emails, and jump on your first calls with prospects to start validating your offer with the market.
05
Inbound
Establish your personal brand
Your personal brand is how you attract aligned opportunities, introductions, conversations and connections. This week you'll learn the difference between visibility and credibility content, and how to deploy each in service of your income streams. You'll also learn how to use content to pivot into new verticals, validate offer ideas and bring your audience with you as your portfolio evolves.
Assignment
You'll roll your story out across your chosen channel and publish your first post, either a reintroduction that signals where you're headed or an offer-related post that starts attracting customers.
06
Plan
Create your roadmap
In the final week we integrate everything you've built and set you up to keep going long after the cohort ends. You'll design a sustainable operating rhythm, the weekly and monthly habits that keep your portfolio career moving, and learn how to read market signals to decide what to double down on and what to let go. You'll walk away with a clear 90-day roadmap and the rhythm to execute it.
Assignment
You’ll complete a review of what you've built and what you've learned, and develop your roadmap for what comes next.
The structure
Tuesday
Live Workshops
To kick off the week
The backbone of the program. 90 minutes of framework teaching, real examples from Anna's portfolio, live exercises and breakouts.
Wednesday
Co-Working
For accountability
Heads down time to work on your assignment alongside other participants.
Wednesday
Shoot Your Shot
Weekly ritual
Each week the whole cohort shoots their shot with one person who scares them. The ask will change week to week.
Thursday
Peer Group Jams
Weekly
Every Thursday your peer group meets for hot seat feedback, live coaching, and open discussion about what you're each building.
Friday
Bonus Q&As
With expert guests
Bonus sessions will be held on most Fridays either with Anna or a surprise guest from her network.
Sunday
Assignments
Due weekly
Each week you have an assignment that is reviewed by the Build Method team and 2-3 peers. You’ll receive thoughtful, structured feedback on your thinking.
The six week schedule
The program kicks off w/c July 20 and wraps up August 30
Week
Mon
Tue
Wed
Thu
Fri
Sun
Week 01
Workshop
Lesson 01: Map your assets
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Meet your group
Various times
Q&A
Informal Q&A with Anna Mack
9–10am
Assignment
Assignment #1 due
Week 02
Workshop
Lesson 02: Build your offers
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Hot seat coaching and discussion
Various times
Q&A
Expert Q&A with Janel Abrahami (Going Places)
9–10am
Assignment
Assignment #2 due
Week 03
Workshop
Lesson 03: Write your story
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Hot seat coaching and discussion
Various times
Q&A
Expert Q&A with Kel Rakowski (Popular)
9–10am
Assignment
Assignment #3 due
Week 04
Workshop
Lesson 04: Kickstart your sales
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Hot seat coaching and discussion
Various times
Q&A
Expert Q&A with Tim Duggan (3x author)
9–10am
Assignment
Assignment #4 due
Week 05
Workshop
Lesson 05: Establish your personal brand
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Hot seat coaching and discussion
Various times
Q&A
Expert Q&A with Soph Hirst (Workbaby)
9–10am
Assignment
Assignment #5 due
Week 06
Workshop
Lesson 06: Create your roadmap
Live: 9–10:30am
Replay: 6–7:30pm
Replay: 6–7:30pm
Co-working
Plus SYSW
Sesh 1: 9–10am
Sesh 2: 6–7pm
Sesh 2: 6–7pm
Peer Group Jam
Celebration call
Various times
Assignment
Assignment #6 due
The investment
Pay in full
$2,497 USD
Save $197 when you pay in full
- →Six weeks of live workshops, co-working, jams & Q&As
- →Weekly assignments with mentor and peer feedback
- →All recordings available during the cohort and beyond
- →A peer group of 10-15 ambitious humans
Payment Plan
2 × $1,347 USD
Spread across 2 payments
- →Everything in the full program
- →Spread the investment across two payments
- →Second payment due August 1
Meet the team
Anna Mackenzie
Creator & Lead Mentor
Hey, I'm Anna!
I'm a Startup Advisor, Portfolio Career Mentor and Writer of the popular Substack Anna Mack's Stack. Over the last 15 years my career has been very squiggly, to put it lightly. I launched Japanese retailer UNIQLO into the Australian market, led Retail Innovation at beauty powerhouse MECCA, and co-founded the award-winning podcast lady-brains. These days I run a multi-six-figure portfolio of work and share my ideas to a growing audience of 18k Substack subscribers and 60k people across all my social channels.
Layla Smith
Mentor (from Cohort 1)
Layla is a Brand and Communications Strategist specialising in social impact and Gen Z culture. After years writing for commercial brands, she pivoted her business to helping purpose-driven organisations turn meaningful impact into cultural relevance. At the heart of it all, she’s on a mission to make it cool to care.
Eva Košćak
Mentor (from Cohort 2)
Eva is a Learning Design Consultant based in Zagreb, Croatia, who has spent the last 8 years at coaching.com, one of the largest educational platforms in the coaching industry. She's also a yoga teacher by night and musician in reverie.
Your questions, answered
What if I'm in a full-time job?
This is one of the best times to build a portfolio career, because a salary gives you the runway to test and grow new income streams without the pressure of needing them to pay the bills straight away. Many of our participants join alongside a full-time role, and the program is designed to fit around a working week, with everything recorded if you can't make it live.
What if I'm already self-employed?
Fabulous! If you're already working for yourself, the Build Method will help you get more deliberate about what you’re creating. You'll sharpen your positioning, design more sustainable and scalable offers, and put proper outreach and inbound systems in place so your income stops depending on referrals and luck.
What if I only have one interest or area of expertise?
The program is designed for two types of people: those who want to focus on one area of expertise and monetise it in multiple ways (think consulting + workshops + a paid newsletter + a digital product centred around one core customer and problem), and those who are weaving several areas of interest together (for example, consulting in one area + coaching in another).
How much time do I need each week?
The Build Method is designed for people with full lives. Most participants complete it alongside a full-time job or a roster of clients, and the weekly rhythm is designed to create momentum without taking over your entire calendar (and life!).
At a minimum, plan for around 4-5 hours per week. This covers attendance at the weekly workshop (1.5 hours), working on your weekly assignment (2 hours) and giving feedback to 2-3 peers (1 hour).
If you have more capacity there's more to engage with, including weekly co-working sessions (1 hour), peer group jams (1 hour) and guest Q&As (1 hour). At a maximum, you could invest 8-9 hours per week.
What if I can't make a live session?
Every session is recorded and available in our community platform within 12 hours so you can catch up in your own time.
Can't I just use AI for this?
AI is a brilliant thinking partner and can support your journey, but true success in a portfolio career comes from having the courage to put yourself out there and engage with the world, from having conversations and getting feedback from real people, and being part of a community who holds you accountable when you're avoiding the hard parts. The Portfolio Career Build Method exists because the most important parts of building a portfolio career (the conversations, feedback, accountability, the relationships you form with the people in the room) can't be outsourced to a chatbot.